John Chow has actually stopped reviewing sushi restaurants and made a useful post for a change. I know, it’s hard to believe. I’ve been subscribed to his feed for quite a while, and this is the first post I’ve read all the way to the end in months.
Take a look:
Evading the Google Slap
Update: I take [...]
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Facebook starts paying attention to PPC Advertisers (finally!)
Ever since Facebook ads was introduced as a Pay-per-click platform last year, it’s seemed like an afterthought.
It was completely random whether an ad would get approved, and a large percentage would get denied by their vague and draconian terms of service. People even had theories about getting ads approved late at night because the people [...]
Hell has frozen over (John Chow makes a useful post)
Tracking Adwords: Content vs. Search
So I was browsing Google’s massive Adwords tutorials and came upon a feature I had never heard about. I was looking for a way to differentiate content from search clicks in my tracking.
From the Adwords Learning Center:
The ValueTrack tag is a simple tag that you can add to your Destination URLs. It will allow you [...]
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